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In Brazil, there are many real estate development firms, but one of the oldest and the most successful is JHSF, which was founded in the early 1940s. Zeco Auriemo is the founder of JHSF, Fabio Auriemo, and after he completed his business management studies, he joined JHSF in 1993. After he joined the company, he started a parking lot management firm named Parkbem, which continues to be a profitable arm of JHSF to date. After working at various positions in the company, he was finally named the CEO of the company when his father retired.

Zeco Auriemo has taken the success of JHSF to another level by starting many ancillary businesses of JHSF, which includes the development of commercial airports, commercial properties, property management, shopping mall management, and more. Some of the shopping malls that JHSF has developed under the watch of Zeco Auriemo is Metro Turucuvi, Bela Vista, Ponta Negra, and Cidade Jardim. JHSF has also been developing properties across the globe and not only in Brazil, but also in the United States, the United Kingdom, and others. JHSF has been investing heavily in the emerging real estate markets to spread its network and generate profitable returns in the future.

Zeco Auriemo hires only the best people in the industry to work for his company. He feels that it is the employees who help create an image for the company. The environment in the company is quite informal, and the employees are open to speaking to the management if they have any problems. The employees are given good salaries and excellent benefits that makes them want to work hard for the company. Zeco Auriemo is an inspiration for people in the real estate industry. He showed people that it is essential to take some amount of risk if they want to move ahead of others.

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